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Writing Good Copy, Why Good Content Drives SEO

By Toronto Copywriter

Writing good copy is about using language that is concise and to the point. You want to grab your readers' attention within the first paragraph. Choosing your words carefully is the key to success.Engaging content serves to sell you as an idea, a brand or a commodity.Your piece must include words like professional, business,service and so on.

One of the main reasons why good content drives SEO is that people tend to search for exactly what they need. So say they're looking for a house cleaning business, they will put in words like cleaning, home cleaning etc... It's these key words will draw your readers in and help lead them directly to your business or website.

People enjoy reading articles that are of interest to them or that they can relate to. Writing with your reader in mind is important when it comes to good content and optimizing your search engine.

See Also
Personality Sells, Toronto Copywriter
Writing Compelling Copy
Toronto Business Writing
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